Campaign builder

Campaign builder turns a plain-language description of who you want to reach into a launched campaign in about five exchanges. The conversation is the segmentation tool: you describe the cohort (company size, industry, persona, region, or a named list), it previews the matched people, you can clone the messaging structure and CTAs from a campaign that already works, then you assign the people and launch.

When to use it

Standing up a new campaign from criteria, or starting outreach to a specific cohort or list: "create a campaign," "build a campaign from my list."

Invoke it

/campaign-builder

Invoke it in your harness; it ships with the Vruum plugin.

What you approve

It never launches without an explicit confirmation — you see the exact cohort ("Launch outreach to these N people?") and say yes first. Even after launch, the messages themselves still go through outreach review; campaign builder never auto-approves a draft.

Part of

The Build & tune a campaign workflow.