Vruum is the revenue orchestration layer for all the best revenue motions: marketing, research, outbound, partnerships, referrals, and winbacks. It researches accounts and people, builds qualified pipeline, drafts outreach across email and LinkedIn, creates demand-gen content and ads, tracks deals through close, and keeps working the book after the sale with renewals, expansion, and win-back plays. Everything lands in a native CRM that becomes your system of record, so the history compounds instead of evaporating. You can run it all in one place from the platform, use your own AI harness (Claude, ChatGPT, or any MCP-compatible assistant), or have a forward-deployed GTM engineer from Vruum run the whole motion for you.

A forward-deployed GTM engineer is the person who runs Vruum for managed clients: one operator plus the full agent stack, accountable for your revenue number rather than for activity metrics. They own strategy, targeting, message quality, and the judgment calls across every motion Vruum runs, from demand-gen content and ads through research, outreach, partnerships, deals, renewals, and winbacks. The title is deliberate. They are forward-deployed because they work inside your motion under your name, not from behind an agency wall, and they are engineers because they operate and tune a software engine rather than manually grinding through task lists. One GTM engineer with Vruum covers work that would otherwise take a stack of point tools plus the people to run them, and everything they do accrues to a system of record you keep.

All of the ones that reliably create and keep revenue for B2B companies. Marketing: demand-gen content, LinkedIn engagement, and paid ads that warm the audience your other motions touch. Research: deep account and person research that grounds every message in evidence. Outbound: multi-channel outreach across email and LinkedIn, run under your name. Partnerships and referrals: warm-path finding through your existing network, so you route through an introduction instead of a cold send when one exists. Deals: pipeline tracking and qualification through close, while the customer's existing Stripe workflow handles commercial documents and collection. Revenue: exact Stripe-backed MRR, collections, refunds, and disputes. And the post-sale half most vendors ignore: renewals, expansion into other teams at accounts you already won, and win-back campaigns for closed-lost and churned accounts. Vruum orchestrates these as one motion with one memory, which is the point: each motion compounds the others instead of running in a silo.

Both doors lead to the same engine, so the real question is who you want operating it. Run it yourself if you have someone who will own the motion day to day: everything runs in one place from the platform, and if you prefer working inside your own AI harness (Claude, ChatGPT, or any MCP-compatible assistant), the same engine is there too, with a 30-day free trial and a flat monthly price. It fits founders doing their own selling and teams that want the leverage without giving up the wheel. Have Vruum run it for you if you want the outcome without the operating: a forward-deployed GTM engineer runs the full motion, from demand gen and research through outreach, partnerships, deals, renewals, and winbacks, with pricing scoped to the outcome. Teams commonly start self-serve and hand over the keys once the motion proves out, or start managed and take over later. Nothing is lost either way, because the history lives in your system of record.

Vruum connects to the AI you already use through MCP, the open protocol for giving assistants real tools. Connect once and your assistant can research accounts, build pipeline, draft and review outreach, manage campaigns and content, track deals, and read your whole revenue history, all by conversation. There is no new interface to learn: you operate your revenue motion the same way you already work with your AI. Vruum also ships skills, ready-made workflows for things like morning outreach triage, pipeline filling, and deal reviews, so common operating loops are one command instead of a prompt you reinvent daily. For technical teams there is a CLI for scripting and automation. The web app stays what it should be: a control panel for settings, billing, integrations, and proof artifacts, not another tab you live in.

Vruum ships with a native CRM that acts as the system of record for everything the engine does: people, accounts, conversations, deals, tasks, meetings, and outcomes, kept as a multi-year memory that makes every next recommendation sharper. For many teams, especially ones that never loved their CRM, that native record is the CRM and there is nothing else to maintain. If you run HubSpot, Vruum syncs two ways, so your existing pipeline stays current while Vruum does the work. The practical difference from a traditional CRM is that Vruum's record is written by the engine as a byproduct of doing the work, not by reps doing data entry. The history is complete because nobody had to remember to log it, and it is useful because the same engine that wrote it reads it before every next move.

Self-serve is a flat $300 per month after a 30-day free trial that requires no credit card, and there is no per-prospect metering and no credit system to manage. You run the engine yourself inside your AI and the price stays flat as you work your pipeline. Done-for-you pricing is custom, scoped on a call to the revenue motion Vruum runs for you: it is value-based, priced to the outcome the engagement is accountable for, not a per-prospect rate or a cost-plus headcount line. Two doors, one engine: start self-serve and upgrade to managed when you want the motion run for you, or start managed and take the wheel later. Full details are on the pricing page.